SEO AUDIT MASTERCLASS: How to do a Manual SEO Audit in 2020
Technical SEO Training: CASE STUDY + Top 30 SEO Strategies + SEO Resources + Top SEO Trends for 2020 + Local SEO Audit [ Over 5,934 students enrolled ]
Watch PromoWhat you'll learn
- *** NEW *** BONUS: 2020 Hot SEO Strategies, You Can Not Afford to Ignore!
- Based on a CASE STUDY and extensive research, this course will teach you how to conduct a proper manual SEO Audit in 2020, identify problems and discover missed opportunities. Win BIG with SEO in 2020 and crush your competition!
- Are you an SEO expert? Review this course and make sure that you are following all the necessary steps needed to conduct a proper SEO Audit in 2020. Top 30 SEO Strategies + Best Tools & Resources + Top SEO Trends for 2020.
- Everyone these days is an "expert". If you are a business owner or a Chief Marketing Officer, you may want to use this course as a reference, and review the work of your SEO team. Do they know what they are doing?
- This course is perfect for HR professionals. Are you hiring? Learn what you need to know, and ask to potential candidates the right questions! This course is easy to follow through, explains concepts, and has a wealth of examples based on a case study.
Requirements
You need to have a basic understanding and some experience with Search Engine Optimization (SEO), so you can quickly grasp ideas and concepts without much direction. This course is mainly for students with intermediate to advanced SEO knowledge.
Course Description
Get Access to The NEW GOLD - "SEO AUDIT MASTERCLASS: How to do a Manual SEO Audit in 2020"
"Knowledge is the new gold" and when it comes to Search Engine Optimization (SEO), this statement couldn't be any closer to the truth.
You do understand that while you are reading this paragraph, your competitors are trying to outsmart you and outrank you, right? They want your clients, they want to take away from you what you have been worked so hard for, and they will have no remorse if they see you lose everything.
Do you worry a little bit? I think you should...
It is the Wild West out there, but it is OK! I have you covered!
The intention of this course is to help you succeed by identifying problems and above all by discovering missed opportunities.
When you conduct a proper manual Search Engine Optimization Audit (SEO Audit), you will ensure that the health of your website is up to speed, you are keeping up with search engine algorithm changes, technology changes, and you have the potential to beat competitors who are trying to outrank you at their own game!
Once you have an excellent understanding of the current status of your SEO efforts, and you can see what needs to be done, then you will have your best chance to compete and above all win. This course does exactly that for you.
This course is based on extensive research, uses a Search Engine Optimization CASE STUDY to make it easier for you to understand concepts, and shares a wealth of strategies, resources, tools, trends and anything else you need to know in order to be successful in 2020.
"SEO AUDIT MASTERCLASS: How to do a Manual SEO Audit in 2020" represents pure gold - it is the knowledge you have been looking for to achieve the results you have been wanting.
What are you waiting for? Enroll today!
Who this course is for:
- SEO Professionals: This course is mainly for students with intermediate to advanced SEO knowledge who want to learn how to do a proper manual Search Engine Optimization (SEO) Audit in 2020.
- Business Owners, Chief Marketing Officers, and Entrepreneurs: Search Engine Optimization is alive and kicking in 2020. Spend thousands, or even millions of dollars on Pay Per Click (PPC), or learn how to reap the long term benefits of SEO. Use this course as a reference and check the work of your SEO teams.
- HR Professionals: Are you hiring? It is a fact that most HR professionals do not understand the dynamics of SEO and when they hire people they do not always focus on what really matters. Learn what you need to know, and ask potential candidates the right questions! This course is easy to follow through, explains concepts, and has a wealth of examples based on a case study
Course Curriculum
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StartUSER EXPERIENCE (UX) (38:56)
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StartIMPROVE ONPAGE SEO (29:44)
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StartONSITE SALES STRATEGY (15:18)
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StartDNS SETTINGS (5:11)
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StartMOBILE-FRIENDLY PAGES (11:00)
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StartSECURE HTTPS URL (3:42)
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StartHTML VALIDATION CHECK (3:02)
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StartROBOTS.TXT (3:45)
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StartPANDA & PENGUIN CHECKS (18:14)
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StartSITE SPEED AND LOAD TIME (DESKTOP & MOBILE) (18:20)
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StartURL CANONICALIZATION (6:46)
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StartSITE STRUCTURE (8:34)
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StartPAGE TITLES (14:28)
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StartPAGE DESCRIPTIONS (7:29)
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StartSITE CRAWL (TO IDENTIFY ISSUES) (10:50)
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StartANALYZING SEARCH TRAFFIC WITH GOOGLE ANALYTICS (5:22)
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StartBACKLINKS REVIEW: BACKLINK PROFILE ANALYSIS (6:36)
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StartBACKLINKS: “CONTENT GAPS” (4:17)
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StartORGANIC RESEARCH (TRAFFIC) (6:46)
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StartORGANIC RESEARCH (KEYWORDS) (4:26)
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Start“CONTENT GAPS” (KEYWORD GAP) (8:54)
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StartKEYWORDS: ADDITIONAL RESEARCH (12:36)
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StartKEYWORDS USAGE (3:44)
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StartCONTENT STRATEGY (23:24)
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StartDWELL TIME (4:23)
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StartOUTBOUND LINKS & INTERNAL LINKS (8:34)
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StartINDEXING (10:17)
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StartRANKING FOR BRAND NAME (9:13)
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StartSCHEMA (4:38)
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StartLANGUAGE (5:05)
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StartSOCIAL SIGNALS (6:50)
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StartGOOGLE MY BUSINESS (10:49)
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StartLOCAL SEO (7:50)
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StartOPTIMIZE FOR FEATURED SNIPPETS (5:45)
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StartADDITIONAL THINGS TO CHECK (4:11)
Your Instructor
DRIVEN BY PASSION, EXCELLENCE, LEADERSHIP AND RESULTS
Manos is the published author of the book “Supercharge Your Motivation and Performance”. He is a motivational coach, a course creator, course instructor and an online school founder. Manos has been professionally involved with digital marketing and technology since 1999. His main focus is SEO, Digital Marketing and Customer Experience Management (CX), however, he also develops and teaches topics he absolutely loves and believes people have an active interest in.
He strives for excellence, and everything he does is based on his values: integrity, honesty, hard work, passion, dedication, loyalty, and accountability. He believes that always adding value, and enriching other people’s lives is the only way to find personal, and professional happiness and fulfillment.
"I liked this course as it breaks down the key components of SEO, gives tonnes of resources and uses an example website to illustrate concepts."
- Blair Pedersen
"This is a treasure chest of useful information, well presented. The instructor has obviously done a lot of research, and It is obvious that he knows this subject. I like what I see. He has come up with a great set of lectures that fit together perfectly!"
- Sophia Aerin
"While I initially found it difficult to latch on to his semantics, I eventually found that his slow and steady advice (backed up with lots of external links) prevented me from making several crucial mistakes.
For example, he recommended the use of a program I had yet to try, and despite my belief that I was already an SEO expert (by my own definition) I discovered that I had used a recommended H1 tag in my site layout which over-wrote all of the following and more relevant H1 tags on every page.
I was able to prevent a colossal disaster at an early stage, thanks to this course.
I will no doubt have to revisit every tip over and over to ensure I haven't missed yet another SEO pitfall."
- Les Henderson